Prismatic Pages = Indigo?

My struggle with separating my business from myself

For the first year of running Prismatic Pages, when someone asked me how I was, my brain froze up and all I could think of were things related to the store.

If business was good, I was doing well. When I could see the bank balance going dangerously low and sales weren’t where I wanted them, I was having a bad day. But even more than that, I couldn’t think of anything else going on in my life. It wasn’t only that my mood corresponded to the store success — I genuinely couldn’t recall a single interesting thing happening to me beyond that sometimes.

Going into year two, things have improved on that front a little bit, but I still ask myself regularly: how much of Prismatic Pages is reliant on me, and how much can I separate and nurture as in independent entity?